As noted, Amazon Black Friday has long been a benchmark for discounted sales at the end of November. And it’s certainly no coincidence that the e-commerce giant focuses specifically on Black Friday to boost sales results during this strategic time of the year. Indeed, the event allows all sellers on its platform, particularly those in…
Year after year, Halloween has become a growing source of income for sellers on Amazon. But how do you prepare your offers for this special time of year?
Within the world’s largest marketplace, the camping & outdoor sector represents a discrete market share. In this highly competitive context, there is a vast number of Amazon sellers. They are launching new products or revising their pre-existing promotional and pricing strategies every day.
As probably known to all our readers, Amazon Prime Day is one of the main commercial events for all sellers on the marketplace. It is indeed an event that allows buyers to purchase heavily discounted products. For sellers, the extraordinary attention of this initiative allows for a significant increase in sales.
Amazon Accelerate 2023 is open for registration. The event will take place in Seattle on September 13th and 14th, as usual, preceded by the pre-conference the day before. As in the past, it’s the perfect opportunity to share stories and experiences, and gain inspiration and innovative insights from fellow participants that can give your sales…
Although the program has been in place for quite some time, not all Amazon sellers are aware that the marketplace makes the Brand Referral Bonus available to them. This bonus is about 10 per cent on the amount of sales facilitated by non-Amazon marketing activities. But how does it work?
A few days ago, Amazon announced its results for the second quarter of 2023. The financial figures well exceeded analysts’ expectations, with a substantial growth in revenues that pushed the share price up on the stock exchange.
The summer holidays are coming into full swing. For Amazon sellers this means a big opportunity to sell utility products to vacationers who want to make their holidays more comfortable and as memorable as possible.
Summer has arrived and so has the desire to spend more time relaxing in the garden with family and friends. So it’s not surprising that the sales of garden products experience a significant surge on the world’s most popular marketplace during the warm season.
Amazon Prime Day 2023 is about to become reality. Next July 11th and 12th, the marketplace is planning one of the most eagerly awaited events of the year, a veritable mine of discounts. It is an irresistible opportunity for sellers who want to better monetize the enormous attention that will be generated by this commercial…
