Amazon Launchpad Innovation Awards, given the success of the 2021 edition, is hosting the contest again this year. Thanks to the €100.000 first place prize money , it will allow the winning ‘Startup of the year’ to accelerate the pace of its business development and growth. The initiative is reserved to companies that develop innovative products capable of…
Amazon has released its calendar of 2022 spring – summer events . The schedule is thickly packed with events that sellers on the marketplace should be well aware of. It will allow them to prepare their inventories and marketing strategies mindfully and well in advance.
As of last December 1st 2021 Amazon has made some changes to its procedures for automatically verifying customer complaints. It now refunds orders on behalf of sellers whenever the delivery can be proved by the tracking information provided when the order was confirmed. However, the marketplace has stated that this update does not change the pre-existing…
Amazon Small and Light logistics program is a fulfillment solution for small and light-weight products that are fast-moving and priced €10 or less, VAT included.
An Amazon product detail page allows shoppers to see the product sold on the marketplace and get all the detailed information about it before buying. Anyone who has ever shopped on Amazon surely knows what we’re talking about. It is the landing page of the buyer’s search containing all the relevant information about a particular…
Thanks to an agreement with Western Union, Amazon has recently implemented its payment methods with the option to pay cash for purchases made on the marketplace. Thus, it is now possibile for customers who don’t have a bank account or who simply don’t want to furnish their credit card credentials when shopping online, to effect…
When you’re selling on Amazon, a good positioning of your product on the marketplace is one of the fundamental elements to keep in mind. It represents the master key to the success of your business on this online sales channel.
The Buy Box is the particular tool that Amazon uses to select the offers of vendors selling the same product and to reward the best-buy proposal with greater visibility. In this article we will explore how to win the Buy Box on Amazon.
Amazon has recently launched its Intellectual Property Accelerator in Italy, France, Germany, Spain, Netherlands and the United Kingdom, as well as it already has in most of the other principal European markets in which it has been long operating. It is an interesting program through which Jeff Bezos’ company stands alongside small and medium-sized businesses with…
Everyone talks about it so much because it’s one of the most important metrics of your business. We’re obviously talking about ROI (Return on Investment). The return on investment is surely one of the most significant KPI’s that a businessman must keep in mind when deciding which business activities to pursue and which to set…
